{"id":4157,"date":"2013-08-09T13:08:36","date_gmt":"2013-08-09T13:08:36","guid":{"rendered":"https:\/\/chinesetouristagency.com\/?page_id=4157"},"modified":"2022-05-01T14:41:50","modified_gmt":"2022-05-01T14:41:50","slug":"our-services","status":"publish","type":"page","link":"https:\/\/chinesetouristagency.com\/our-services\/","title":{"rendered":"Attract Chinese Tourists with Marketing and social Media"},"content":{"rendered":"<h2><span style=\"color: #000000;\">Effective digital marketing will attract Chinese tourists.<\/span><\/h2>\n<p><span style=\"color: #000000;\">If you are in the tourism industry: a travel agency, hotel, resort, entertainment company or tour guide and want to attract more\u00a0Chinese Tourists, please find <strong>the best digital solutions<\/strong>\u00a0for\u00a0attracting the<strong>\u00a0<a style=\"color: #000000;\" title=\"tourists China\" href=\"https:\/\/chinesetouristagency.com\">Chinese Traveller<\/a>.<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2013\/08\/Digital-Marketing-China.jpg\" rel=\"attachment wp-att-6212\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"333\" class=\"aligncenter size-full wp-image-6212\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2013\/08\/Digital-Marketing-China.jpg\" alt=\"Digital Marketing China\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2013\/08\/Digital-Marketing-China.jpg 500w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2013\/08\/Digital-Marketing-China-300x200.jpg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/span><\/p>\n<h3><span style=\"color: #000000;\"><strong>E-business Consulting<\/strong><\/span><\/h3>\n<p><span style=\"color: #000000;\">To attract Chinese tourists or Chinese travel agencies, you will certainly need a website in Chinese. We offer :<\/span><\/p>\n<ol>\n<li><span style=\"color: #000000;\">Auditing of websites<img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"http:\/\/www.solidcage.com\/wp-content\/uploads\/2011\/07\/consulting-225x192.png\" alt=\"\" width=\"126\" height=\"107\" \/><\/span><\/li>\n<li><span style=\"color: #000000;\">Content Marketing and language translation<\/span><\/li>\n<li><span style=\"color: #000000;\">Multimedia Services\u00a0(photo or video)<\/span><\/li>\n<li><span style=\"color: #000000;\">Website hosting solutions in China or Hong Kong<\/span><\/li>\n<li><span style=\"color: #000000;\">A consulting service for your eBusiness<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<blockquote><p>&nbsp;<\/p><\/blockquote>\n<p><span style=\"color: #000000;\">We want to\u00a0become your business partner in China, and grow and develop your project. Our target is to help you to get more\u00a0BtoB and BtoC business.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\"><strong>SEM or Ads\u00a0<\/strong><\/span><\/h3>\n<p><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"http:\/\/jeanlucraymond.files.wordpress.com\/2013\/07\/rechercheinternet.png\" alt=\"\" width=\"105\" height=\"81\" \/><\/span><\/p>\n<p><span style=\"color: #000000;\">What is the first desire for\u00a0Chinese people wanting to travel?<\/span><\/p>\n<p><span style=\"color: #000000;\">First, they search online for information about the destination or hotel, they seek comments and advice from other travellers and are strongly influenced by ratings. Today, Chinese people are use the internet to organize and book their entire trip.<\/span><\/p>\n<p><span style=\"color: #000000;\">They will always prefer having personal opinion of other online\u00a0users before making any bookings etc.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\"><strong>SEO on\u00a0Baidu<\/strong><\/span><\/h3>\n<p><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"http:\/\/seo-expert.fr\/wp-content\/uploads\/2013\/03\/Baidu-SEO1.jpg\" alt=\"\" width=\"158\" height=\"78\" \/><\/span><\/p>\n<p><span style=\"color: #000000;\">Baidu has a 70% market share in China, especially in the travel sector. If you want to increase\u00a0your visibility on the internet in China\u00a0you must ensure you have a good ranking on Chinese Search Engines. You have to understand that the rules for optimising\u00a0your website on Baidu are complex and different from those on Google.<\/span><\/p>\n<p><span style=\"color: #000000;\">Our expertise is\u00a0to help you appear on the first pages\u00a0of Baidu! We do this by:<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">Auditing &amp; Structure optimization<\/span><\/li>\n<li><span style=\"color: #000000;\">Optimising the Content<\/span><\/li>\n<li><span style=\"color: #000000;\">Netlinking, with Inbound Marketing (Backlinks Strategy)<\/span><\/li>\n<li><span style=\"color: #000000;\">Updates Management<\/span><\/li>\n<\/ul>\n<h3><span style=\"color: #000000;\">\u00a0<\/span><\/h3>\n<h3><span style=\"color: #000000;\"><strong>Community Management on Chinese social networks<\/strong><\/span><\/h3>\n<p><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"http:\/\/marketingtochina.com\/wp-content\/uploads\/2012\/06\/weibo-user-critical.jpg\" alt=\"\" width=\"166\" height=\"124\" \/><\/span><\/p>\n<p><span style=\"color: #000000;\">The internet landscape is wholly\u00a0different from what we know in the\u00a0West. This is due to the on line censorship and restrictions enforced by the Chinese government,\u00a0Facebook, Twitter and YouTube are all inaccessible in China. We therefore\u00a0focus on the <strong>most popular Chinese social networks<\/strong>. The main social networks to focus on are microblogging platform <a style=\"color: #000000;\" title=\"weibo \" href=\"http:\/\/weibo.com\/\" target=\"_blank\" rel=\"noopener\">Sina Weibo<\/a>\u00a0and the hugely popular WeChat,\u00a0there are\u00a0over\u00a0500 million registered users on each platform.<\/span><\/p>\n<p><span style=\"color: #000000;\">What are our services ?<\/span><\/p>\n<p><span style=\"color: #000000;\">We offer<\/span><\/p>\n<ol>\n<li><span style=\"color: #000000;\">The creation and design of an official business account on these social networks.<\/span><\/li>\n<li><span style=\"color: #000000;\">The development\u00a0of a community<\/span><\/li>\n<li><span style=\"color: #000000;\">Stimulation of conversation on blogs and social media<\/span><\/li>\n<li><span style=\"color: #000000;\">Discussion with potential customers<\/span><\/li>\n<\/ol>\n<p><span style=\"color: #000000;\"><em><span style=\"text-decoration: underline;\">Community management is vital for the travel sector in China:<\/span><\/em><\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">Weibo<\/span><\/li>\n<li><span style=\"color: #000000;\">Wechat<\/span><\/li>\n<li><span style=\"color: #000000;\">Blogs<\/span><\/li>\n<li><span style=\"color: #000000;\">Other Forums like Douban, Qyer, Lvmama<\/span><\/li>\n<\/ul>\n<h3><span style=\"color: #000000;\">\u00a0<a href=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2015\/05\/Chinese-tourist.png\" rel=\"attachment wp-att-5953\"><img loading=\"lazy\" decoding=\"async\" width=\"1327\" height=\"681\" class=\"aligncenter size-full wp-image-5953\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2015\/05\/Chinese-tourist.png\" alt=\"Chinese tourist\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2015\/05\/Chinese-tourist.png 1327w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2015\/05\/Chinese-tourist-300x154.png 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2015\/05\/Chinese-tourist-1024x526.png 1024w\" sizes=\"auto, (max-width: 1327px) 100vw, 1327px\" \/><\/a><a href=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2015\/05\/Chinese-tourist.png\" rel=\"attachment wp-att-5953\"><br \/>\n<\/a><\/span><\/h3>\n<h3><span style=\"color: #000000;\"><strong>Viral Marketing<\/strong><\/span><\/h3>\n<p><span style=\"color: #000000;\">Nowadays, &#8220;traditional&#8221;\u00a0marketing is less effective. In China it is important to offer <strong>innovative and interactive solutions<\/strong>\u00a0to reach the 600 million potential Chinese netizens.<\/span><\/p>\n<blockquote><p><span style=\"color: #000000;\">Viral marketing or &#8216;buzz&#8217; marketing can be extraordinarily effective. This\u00a0can be done via\u00a0various campaigns\u00a0to generate interest in the brand by interacting with consumers in innovate ways.<\/span><\/p><\/blockquote>\n<p><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"http:\/\/v4.blurgroup.com\/marketing\/wp-content\/uploads\/sites\/8\/Viral.jpg\" alt=\"\" width=\"166\" height=\"113\" \/><\/span><\/p>\n<p><span style=\"text-decoration: underline; color: #000000;\"> Our methodology is based on five key idea&#8217;s:<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">Support is vital to set and meet your goals<\/span><\/li>\n<li><span style=\"color: #000000;\">Definition of a viral marketing strategy<\/span><\/li>\n<li><span style=\"color: #000000;\">Implementation of buzz via\u00a0videos, photos, etc.<\/span><\/li>\n<li><span style=\"color: #000000;\">Dissemination of buzz<\/span><\/li>\n<li><span style=\"color: #000000;\">Establishing metrics<\/span><\/li>\n<\/ul>\n<h3><span style=\"color: #000000;\">\u00a0<\/span><\/h3>\n<h3><span style=\"color: #000000;\"><strong>Press Relations<\/strong><\/span><\/h3>\n<blockquote><p><span style=\"color: #000000;\">To promote a brand or a product it is always useful for a company to use <strong>Press Relations<\/strong>. Our agency offers mainly Online PR services, as online news portals are the most influential in the country.<\/span><\/p><\/blockquote>\n<p><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"http:\/\/www.marketing-chine.com\/wp-content\/uploads\/2014\/01\/155416776895.jpg\" alt=\"\" width=\"131\" height=\"82\" \/><\/span><\/p>\n<p><span style=\"text-decoration: underline; color: #000000;\">Our methodology:<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">Establish a coherent brand position<\/span><\/li>\n<li><span style=\"color: #000000;\">Write press releases in Mandarin<\/span><\/li>\n<li><span style=\"color: #000000;\">Disseminate this content by targeting journalists<\/span><\/li>\n<li><span style=\"color: #000000;\">Closely monitor operations<\/span><\/li>\n<\/ul>\n<h3><span style=\"color: #000000;\">\u00a0<\/span><\/h3>\n<h3><span style=\"color: #000000;\"><strong>E-Reputation in China<\/strong><\/span><\/h3>\n<p>&nbsp;<\/p>\n<blockquote><p><span style=\"color: #000000;\">Negative comments, misinformation and scandals frequently occur\u00a0on the Chinese Internet. A brand can easily generate\u00a0a negative\u00a0buzz.<\/span><\/p>\n<p><span style=\"color: #000000;\">It is therefore necessary to monitor reputation and respond appropriately via\u00a0an <strong>e-reputation campaign.<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">Our expertise lies in\u00a0hiding the negative comments and promoting\u00a0many articles and testimonials praising your brand or your services.<\/span><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Effective digital marketing will attract Chinese tourists. If you are in the tourism industry: a travel agency, hotel, resort, entertainment company or tour guide and want to attract more\u00a0Chinese Tourists, please find the best digital solutions\u00a0for\u00a0attracting the\u00a0Chinese Traveller. &nbsp; E-business Consulting To attract Chinese tourists or Chinese travel agencies, you will certainly need a website&#8230;<\/p>\n","protected":false},"author":10,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-4157","page","type-page","status-publish","hentry"],"acf":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P67DXD-153","_links":{"self":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/pages\/4157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/comments?post=4157"}],"version-history":[{"count":57,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/pages\/4157\/revisions"}],"predecessor-version":[{"id":6213,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/pages\/4157\/revisions\/6213"}],"wp:attachment":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/media?parent=4157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}