{"id":4926,"date":"2025-06-03T05:08:00","date_gmt":"2025-06-03T05:08:00","guid":{"rendered":"https:\/\/chinesetouristagency.com\/?p=4926"},"modified":"2025-05-21T10:08:31","modified_gmt":"2025-05-21T10:08:31","slug":"chinese-tourists-evolution","status":"publish","type":"post","link":"https:\/\/chinesetouristagency.com\/chinese-tourists-evolution\/","title":{"rendered":"The Evolution of the Chinese Tourist (2015 \u2192 2025)"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<h1 class=\"wp-block-heading\"><\/h1>\n\n\n\n<p>In just 10 years, the <strong>Chinese outbound traveler<\/strong> has transformed from <strong>group-tour, shopping-focused sightseer<\/strong> into a <strong>curious, independent explorer<\/strong>. This evolution reflects major shifts in <strong>wealth, culture, technology, and mindset<\/strong>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udd01 <strong>Then vs. Now: Key Differences<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Feature<\/th><th>2015 Tourist<\/th><th>2025 Tourist<\/th><\/tr><\/thead><tbody><tr><td><strong>Travel Style<\/strong><\/td><td>Group tours, strict itineraries<\/td><td>Independent or small group trips<\/td><\/tr><tr><td><strong>Purpose<\/strong><\/td><td>Shopping, landmarks, status photos<\/td><td>Cultural discovery, personal experiences<\/td><\/tr><tr><td><strong>Planning<\/strong><\/td><td>Through travel agents<\/td><td>DIY via social media + mobile<\/td><\/tr><tr><td><strong>Platforms<\/strong><\/td><td>Ctrip, WeChat, agencies<\/td><td>Xiaohongshu (Red), Douyin, Mafengwo, Zhihu<\/td><\/tr><tr><td><strong>Content Creation<\/strong><\/td><td>Minimal or staged<\/td><td>Real vlogs, aesthetic posts, reviews<\/td><\/tr><tr><td><strong>Top Destinations<\/strong><\/td><td>Paris, London, Tokyo<\/td><td>Also exploring Balkans, Nordics, Africa, South America<\/td><\/tr><tr><td><strong>Interaction<\/strong><\/td><td>Minimal with locals<\/td><td>Desire to \u201clive like a local\u201d and meet people<\/td><\/tr><tr><td><strong>Income Profile<\/strong><\/td><td>Upper-middle class<\/td><td>Still growing, but many younger travelers save and budget smartly<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udd0d <strong>Main Changes in Chinese Tourist Behavior<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. \ud83e\udded <strong>Rise of Independent Travelers<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>More young Chinese travelers go solo or as couples\/friends.<\/li>\n\n\n\n<li>They prefer <strong>customized journeys<\/strong> with <strong>freedom of time<\/strong> and <strong>local discovery<\/strong>.<\/li>\n\n\n\n<li>Self-driving trips, local Airbnb stays, and cooking classes now beat package tours.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. \ud83d\udcf2 <strong>Social Media = Their Travel Agent<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Platforms like <strong>Xiaohongshu (\u5c0f\u7ea2\u4e66 \/ Red)<\/strong> and <strong>Douyin<\/strong> are the <strong>primary trip-planning tools<\/strong>.<\/li>\n\n\n\n<li>Travelers search:\n<ul class=\"wp-block-list\">\n<li>\u201cBest places to visit in Morocco\u201d<\/li>\n\n\n\n<li>\u201cWhat to eat in Istanbul for 3 days\u201d<\/li>\n\n\n\n<li>\u201cHidden spots in Switzerland\u201d<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Red posts + Douyin vlogs are now <strong>more trusted than official travel websites or brochures<\/strong>.<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">3. \ud83d\udca1 <strong>Desire to Discover, Not Just Consume<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Many now travel to <strong>learn, taste, connect<\/strong>, and <strong>slow down<\/strong>.<\/li>\n\n\n\n<li>They want to:\n<ul class=\"wp-block-list\">\n<li>Talk to locals<\/li>\n\n\n\n<li>Visit lesser-known cities<\/li>\n\n\n\n<li>Explore nature and local markets<\/li>\n\n\n\n<li>Understand history beyond the tour guide<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4. \ud83d\udcac <strong>Closer to the World, Closer to People<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A shift from status to <strong>substance<\/strong> \u2014 what matters is <strong>how the journey changed them<\/strong>, not just what they saw.<\/li>\n\n\n\n<li>Experiences like <strong>volunteering, cooking with locals, or cycling with guides<\/strong> are in demand.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udcb0 <strong>What About Income?<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Chinese travelers still vary by income:\n<ul class=\"wp-block-list\">\n<li><strong>Upper-middle class<\/strong> (\u00a5200K\u2013\u00a5500K\/year) often seek luxury experiences<\/li>\n\n\n\n<li><strong>Young professionals\/students<\/strong> (\u00a5100K\u2013\u00a5250K) now make up a <strong>large share<\/strong> of independent travelers \u2014 often travel on a budget, but still want quality<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Many <strong>save for 1\u20132 years<\/strong> to fund big overseas trips<\/li>\n\n\n\n<li>This creates a demand for <strong>affordable but meaningful experiences<\/strong> \u2014 not just luxury<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udcf1 <strong>Role of Platforms in Trip Planning<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\u2705 <strong>Xiaohongshu (RED)<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Trusted for real reviews, itineraries, fashion, and aesthetics<\/li>\n\n\n\n<li>Key hashtags: #\u65c5\u884c\u653b\u7565 (Travel guide), #\u56fd\u5916\u65c5\u884c (International travel), #\u6253\u5361\u5730 (Photo spot)<\/li>\n\n\n\n<li>A platform to \u201csee how others did it\u201d before booking<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u2705 <strong>Douyin (TikTok China)<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Where destinations go viral<\/li>\n\n\n\n<li>Ideal for short emotional travel videos: waterfalls, sunsets, street food, drone shots<\/li>\n\n\n\n<li>Used to <strong>get inspired quickly<\/strong>, then go to Red or Ctrip to plan<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u2705 <strong>Mafengwo \/ Zhihu<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Long-form travel diaries and Q&amp;A (e.g., \u201cBest month to visit Lisbon?\u201d)<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83e\udde0 Key Takeaways for Destinations &amp; Brands<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Think Like a Creator<\/strong>\n<ul class=\"wp-block-list\">\n<li>Create visuals, videos, and emotional stories that Chinese tourists want to repost.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Local Experience Wins Over Luxury Alone<\/strong>\n<ul class=\"wp-block-list\">\n<li>Unique, immersive moments matter more than 5-star hotel amenities.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Optimize for Chinese Social Media<\/strong>\n<ul class=\"wp-block-list\">\n<li>You must be <strong>visible and credible<\/strong> on Red, Douyin, and Mafengwo to be considered.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Offer Chinese-Friendly Touchpoints<\/strong>\n<ul class=\"wp-block-list\">\n<li>QR codes, Chinese translations, digital guides, and WeChat Pay can make or break conversion.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Support Meaningful Storytelling<\/strong>\n<ul class=\"wp-block-list\">\n<li>Help travelers connect with locals or your culture \u2014 this creates loyalty and viral marketing.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">End of group\u00a0of Chinese tourists<\/h2>\n\n\n<p style=\"text-align: justify;\">The stereotype of a group\u00a0of Chinese tourists leaving a bus, their cameras ready to shoot, as they go sightseeing in a tourist site.<\/p>\n<h5 style=\"text-align: justify;\">Chinese tourism travel habits are also changing.<\/h5>\n<p style=\"text-align: justify;\">According to recent statistics, Chinese travelers are increasingly turning down group trips to go on an adventure of their own. They seem to have more sense of adventure and want to increasingly immerse themselves in the culture of the countries they visit.\u00a0They are also less prone to shopping sprees\u00a0and increasingly eager to have some unforgettable experiences regardless of where they go.<\/p>\n<p><a href=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/04\/marketing-chinese-tourist.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4566\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/04\/marketing-chinese-tourist.jpg\" alt=\"marketing chinese-tourist\" width=\"654\" height=\"419\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/04\/marketing-chinese-tourist.jpg 578w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/04\/marketing-chinese-tourist-300x192.jpg 300w\" sizes=\"auto, (max-width: 654px) 100vw, 654px\" \/><\/a><\/p>\n<p style=\"text-align: justify; padding-left: 120px;\">According to a study published by Hotels.com, 60% of Chinese tourists are now traveling alone. As confirmed\u00a0by the survey made by hotels.com, it has been reported that 70% of Chinese customers&#8217; results were traveling against 50% in the previous study.<\/p>\n<p style=\"text-align: justify;\">Before the pandemic, China was the nation spending the most\u00a0money on travel. The number of Chinese tourists expected for 2023 is still unclear, but the Chinese government is putting all its efforts to <a href=\"https:\/\/www.globaltimes.cn\/page\/202302\/1284651.shtml\" target=\"_blank\" rel=\"noopener\">revive outbound travels<\/a> to the pre-pandemic level.\u00a0<\/p>\n<p><!-- tourist chinese googleplus gadget widget. --><\/p>\n<h3 style=\"text-align: justify;\">The shopping budget is shrinking in favor of food and cultural experiences<\/h3>\n<p style=\"text-align: justify;\">While Chinese tourists have developed a reputation for splurging on luxury goods when traveling, this trend also seems to be shifting slightly. According to the report, shopping is by far one of the most popular activities.<\/p>\n<p style=\"text-align: justify;\">&#8220;The Chinese market has the most experienced travelers, who made enough trips to Hong Kong and Macao and purchased enough watches and bags. They now want to explore the beaches, temples &#8230; some exotic culture and culinary things&#8221; John Svanstr\u00f6m, general manager of Hotels.com Asia Pacific, told China Daily.<\/p>\n<p style=\"text-align: justify;\">Fortune Institute characters based in Beijing also believe that Chinese tourists spend 40% of their travel expenses on luxury shopping. They predict that this will be reduced to 20% in the next five years, however. It&#8217;s not necessarily that Chinese tourists are spending less on purchases, but rather spending in other areas will substantially increase.<\/p>\n<h3 style=\"text-align: justify;\">Young people are more adventurous.<\/h3>\n<p style=\"text-align: justify;\">&#8220;Young consumers, in particular, rather want to focus their spending on their own comfortable life,&#8221; Shaun Rein CEO of China Market Research Group says in the Wall Street Journal. &#8220;They want to go to museums, to the beach, they want more cultural activities. This is sort of the end of the bling.&#8221;<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/04\/24.08-touriste-chine-930x620_scalewidth_630.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"630\" height=\"420\" class=\"aligncenter size-full wp-image-4522\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/04\/24.08-touriste-chine-930x620_scalewidth_630.jpg\" alt=\"24.08-touriste-chine-930x620_scalewidth_630\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/04\/24.08-touriste-chine-930x620_scalewidth_630.jpg 630w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/04\/24.08-touriste-chine-930x620_scalewidth_630-300x200.jpg 300w\" sizes=\"auto, (max-width: 630px) 100vw, 630px\" \/><\/a><\/p>\n<h3 style=\"text-align: justify;\">Consequences for tourism?<\/h3>\n<p style=\"text-align: justify;\">Here adaptation is the key to keeping its edge over the competition. It seems that the Chinese tourist overcomes his fears, his doubts to prefer unforgettable adventures. Moreover\u00a0many tourism group\u00a0tours\u00a0seek to maximize their time from one destination to another before returning to China with thousands of pictures to boast of their wonderful foreign experience as well as giving gifts or showing off their latest luxury purchase.<\/p>\n<h5 style=\"text-align: justify;\">A Chinese tourist has become much more open to multiculturalism than before. So should we simply follow the trend or anticipate it?<\/h5>\n<p><strong>We think that here can be 2 possible options:<br \/><\/strong><\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"list-style-type: none;\">\n<ul style=\"text-align: justify;\">\n<li>Adaption of offers to Chinese consumers with offers corresponding to emerging trends is necessary\u00a0<\/li>\n<li>A proactive approach to amplify even more the trend by offering hybrid solutions that allow Chinese tourists to stay in groups while experimenting with solo adventure. Such as less tightly scheduled\u00a0group tours and more opportunities to travel &#8220;adventure&#8221; for the new trend. Less luxury but more qualitative to promote cultural and gastronomic<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h3 style=\"text-align: justify;\">Online tourism then?<\/h3>\n<p style=\"text-align: justify;\">Whatever your offers and strategies are,\u00a0you must of course include a\u00a0good digital marketing campaign to reach this population which is strongly connected. It&#8217;s more than 1 bilion Chinese Internet users connected on average 21 hour per week which you will have access to with this kind of campaign. It is worth it, isn&#8217;t it?<\/p>\n<h4><span id=\"Ask_us_We_are_Expert_in_Chinese_Social_Medianbsp\"><strong>Want to engage more Chinese tourists?<br \/><\/strong><\/span><span id=\"Ask_us_We_are_Expert_in_Chinese_Social_Medianbsp\" style=\"color: #c70a0a;\"><strong>We are Experts in Chinese Tourism marketing!<\/strong><\/span><\/h4>\n<p align=\"JUSTIFY\"><strong><img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/svg\/1f449.svg\" alt=\"????\" \/><a href=\"https:\/\/chinesetouristagency.com\/contact-us\/\">Contact us now<\/a>\u00a0to get a Free Consultation or to recruit\u00a0Chinese\u00a0Influencers\u00a0for\u00a0you.<\/strong><\/p>\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-50665\" data-id=\"50665\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.31.23-1024x682.jpg\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.31.23-1024x682.jpg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.31.23-300x200.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.31.23-768x512.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.31.23-600x400.jpg 600w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.31.23.jpg 1240w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"681\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-50664\" data-id=\"50664\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.18.55-1024x681.jpg\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.18.55-1024x681.jpg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.18.55-300x200.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.18.55-768x511.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.18.55-1536x1022.jpg 1536w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.18.55-600x399.jpg 600w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-27-at-23.18.55.jpg 1668w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>In just 10 years, the Chinese outbound traveler has transformed from group-tour, shopping-focused sightseer into a curious, independent explorer. This evolution reflects major shifts in wealth, culture, technology, and mindset. \ud83d\udd01 Then vs. Now: Key Differences Feature 2015 Tourist 2025 Tourist Travel Style Group tours, strict itineraries Independent or small group trips Purpose Shopping, landmarks,&#8230;<\/p>\n","protected":false},"author":10,"featured_media":50979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":true,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[83],"tags":[104,105,160,159,317,158,93,84],"class_list":["post-4926","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chinese-tourists","tag-china","tag-chinese","tag-chinese-tourism-trends","tag-chinese-tourist","tag-chinese-tourists","tag-tourist-china","tag-travel","tag-traveling"],"acf":[],"jetpack_featured_media_url":"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/02\/Screen-Shot-2023-02-02-at-13.17.30.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p67DXD-1hs","_links":{"self":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts\/4926","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/comments?post=4926"}],"version-history":[{"count":10,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts\/4926\/revisions"}],"predecessor-version":[{"id":53747,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts\/4926\/revisions\/53747"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/media\/50979"}],"wp:attachment":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/media?parent=4926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/categories?post=4926"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/tags?post=4926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}