{"id":4987,"date":"2023-02-02T07:14:15","date_gmt":"2023-02-02T07:14:15","guid":{"rendered":"https:\/\/chinesetouristagency.com\/?p=4987"},"modified":"2023-02-02T07:21:24","modified_gmt":"2023-02-02T07:21:24","slug":"e-tourisms-success-factors-china","status":"publish","type":"post","link":"https:\/\/chinesetouristagency.com\/e-tourisms-success-factors-china\/","title":{"rendered":"2023 e-tourism success factors in China"},"content":{"rendered":"<h1>E-tourism\u2019s success factors in China<\/h1>\n<p>Before COVID Online tourism was booming in China. Revenue from online tourism reached 2.85 trillion yuan, accounting for 7.7% of total spending. As several countries maintained severe Covid-19 control regimes hurting inbound travel for a large portion of last year, establishing a weak foundation of comparison, <a href=\"https:\/\/www.fitchratings.com\/research\/sovereigns\/chinas-reopening-lifts-tourism-recovery-prospects-in-apac-economies-26-01-2023\" target=\"_blank\" rel=\"noopener\">FitchRatings predicts<\/a> a robust rebound for tourism in APAC during 2023. However, <a href=\"https:\/\/www.china-briefing.com\/news\/chinese-new-year-2023-travel-consumption-and-post-covid-recovery\/\" target=\"_blank\" rel=\"noopener\">China&#8217;s relaxation of Covid-19-related travel restrictions<\/a> has happened more quickly than we had anticipated, which will increase the likelihood that our predictions may come true. Prior to the epidemic, China was one of the top source markets for international travel, with USD254.6 billion in international travel spending in 2019.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-50982\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/10\/Screen-Shot-2023-02-02-at-14.39.47.jpg\" alt=\"\" width=\"1646\" height=\"1414\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/10\/Screen-Shot-2023-02-02-at-14.39.47.jpg 1646w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/10\/Screen-Shot-2023-02-02-at-14.39.47-300x258.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/10\/Screen-Shot-2023-02-02-at-14.39.47-1024x880.jpg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/10\/Screen-Shot-2023-02-02-at-14.39.47-768x660.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/10\/Screen-Shot-2023-02-02-at-14.39.47-1536x1320.jpg 1536w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/10\/Screen-Shot-2023-02-02-at-14.39.47-600x515.jpg 600w\" sizes=\"auto, (max-width: 1646px) 100vw, 1646px\" \/><\/p>\n<h2>Hyperconnected E-travelers<\/h2>\n<p>80% of Chinese tourists use the Internet before traveling abroad, and this number is not ready to fall in, especially with the always-increasing number of Internet users who are also researching from tablets and mobile.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-48407\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2020\/05\/qunar.jpg\" alt=\"qunar app register on chinese OTA\" width=\"1020\" height=\"600\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2020\/05\/qunar.jpg 1020w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2020\/05\/qunar-300x176.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2020\/05\/qunar-768x452.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2020\/05\/qunar-150x88.jpg 150w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2020\/05\/qunar-250x147.jpg 250w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2020\/05\/qunar-350x206.jpg 350w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/p>\n<p style=\"padding-left: 160px;\">Qunar.com, Ctrip, and eLong are platforms that are dominating the market. With these platforms, it has become very simple for Chinese Internet users, to plan and book their travel online.<a href=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/10\/bataille-e-tourisme.jpg\"><br \/><\/a><\/p>\n<p><blockquote class=\"wp-embedded-content\" data-secret=\"xHAzV2FgnD\"><a href=\"https:\/\/chinesetouristagency.com\/how-to-partnership-with-fliggy-to-attract-chinese-tourists-abroad\/\">How to partnership with Fliggy to attract Chinese tourists abroad ?<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;How to partnership with Fliggy to attract Chinese tourists abroad ?&#8221; &#8212; Chinese Tourists Agency\" src=\"https:\/\/chinesetouristagency.com\/how-to-partnership-with-fliggy-to-attract-chinese-tourists-abroad\/embed\/#?secret=Q56pokHf0v#?secret=xHAzV2FgnD\" data-secret=\"xHAzV2FgnD\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<h2>The community at the heart of e-tourism in China<\/h2>\n<p>The Chinese internet is overcrowded with information for <a title=\"chinese tourists travellers\" href=\"https:\/\/chinesetouristagency.com\/attract-chinese-tourists-digital\/\">prospective Chinese travelers<\/a>. Over 90% of Chinese Internet users have at least one account on social networks. It is therefore natural that the Chinese will turn to other Internet users to search for information. They may for example learn about travel forums in China Tuniu and Baidu Tieba. In fact, about 80% of Chinese travelers will become active after their journey, by posting photos or videos on social networks, or by writing a blog. The feedbacks from trips are numerous, especially on the microblogging platform Weibo.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-50766\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/08\/190918-1.jpeg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/08\/190918-1.jpeg 1920w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/08\/190918-1-300x169.jpeg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/08\/190918-1-1024x576.jpeg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/08\/190918-1-768x432.jpeg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/08\/190918-1-1536x864.jpeg 1536w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/08\/190918-1-600x338.jpeg 600w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<h2>Expert Tips:<\/h2>\n<p>To succeed in Chinese e-tourism, any western travel business has to make the following steps:<\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li style=\"text-align: left;\">Adopt website to Chinese web<\/li>\n<li style=\"text-align: left;\">Register business on at least one Chinese OTA<\/li>\n<li style=\"text-align: left;\">Build e-reputation in China<\/li>\n<li style=\"text-align: left;\">Work with domestic Chinese travel agents<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<h2>Summary:<\/h2>\n<p>It is important for an e-tourism player to be present on the Chinese Internet, and not just through its website. Official accounts on popular Chinese social networks like Weibo and WeChat are essential. Indeed Chinese Internet users are very open to conversations on microblogging platforms. They pay attention to publications on social networks based on their interests and follow the news from the leaders in their chosen field. This is particularly interesting for the players of e-tourism because approaching the opinion leaders in the tourism sector will help them to promote a destination, a hotel, or an agency.<\/p>\n<div class=\"entry-content single-content\">\n<div dir=\"ltr\"><hr \/>\n<h4><span id=\"Ask_us_We_are_Expert_in_Chinese_Social_Medianbsp\"><strong>Want to be in Chinese e-tourism?<br \/><\/strong><\/span><span id=\"Ask_us_We_are_Expert_in_Chinese_Social_Medianbsp\" style=\"color: #b50000;\"><strong>We can help you to connect with Chinese e-tourism agencies!<\/strong><\/span><\/h4>\n<p align=\"JUSTIFY\"><strong><img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/svg\/1f449.svg\" alt=\"????\" \/><a href=\"https:\/\/chinesetouristagency.com\/contact-us\/\">Contact us now<\/a>\u00a0to get a Free Consultation.<\/strong><\/p>\n<p align=\"JUSTIFY\">\u00a0<\/p>\n<\/div>\n<\/div>\n<footer class=\"entry-footer\">\n<div class=\"entry-tags\"><span class=\"tags-links\"><span class=\"tags-label screen-reader-text\">P<\/span><\/span><\/div>\n<\/footer>\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"625\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-50822\" data-id=\"50822\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.00.13-1024x625.jpg\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.00.13-1024x625.jpg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.00.13-300x183.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.00.13-768x469.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.00.13-600x366.jpg 600w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.00.13.jpg 1534w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"708\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-50823\" data-id=\"50823\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.04.13-1024x708.jpg\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.04.13-1024x708.jpg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.04.13-300x207.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.04.13-768x531.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.04.13-600x415.jpg 600w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-29-at-11.04.13.jpg 1314w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>E-tourism\u2019s success factors in China Before COVID Online tourism was booming in China. Revenue from online tourism reached 2.85 trillion yuan, accounting for 7.7% of total spending. As several countries maintained severe Covid-19 control regimes hurting inbound travel for a large portion of last year, establishing a weak foundation of comparison, FitchRatings predicts a robust&#8230;<\/p>\n","protected":false},"author":10,"featured_media":50989,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":true,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[83],"tags":[159,116,164,165,94],"class_list":["post-4987","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chinese-tourists","tag-chinese-tourist","tag-chinese-tourists-overseas","tag-digital-marketing-china","tag-etourism-china","tag-new-chinese-tourists"],"acf":[],"jetpack_featured_media_url":"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/02\/Screen-Shot-2023-02-02-at-15.20.19.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p67DXD-1ir","_links":{"self":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts\/4987","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/comments?post=4987"}],"version-history":[{"count":4,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts\/4987\/revisions"}],"predecessor-version":[{"id":50988,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts\/4987\/revisions\/50988"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/media\/50989"}],"wp:attachment":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/media?parent=4987"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/categories?post=4987"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/tags?post=4987"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}