{"id":5199,"date":"2023-02-10T03:54:17","date_gmt":"2023-02-10T03:54:17","guid":{"rendered":"https:\/\/chinesetouristagency.com\/?p=5199"},"modified":"2023-02-10T03:54:17","modified_gmt":"2023-02-10T03:54:17","slug":"australia-new-zealand-actively-seek-chinese-tourist","status":"publish","type":"post","link":"https:\/\/chinesetouristagency.com\/australia-new-zealand-actively-seek-chinese-tourist\/","title":{"rendered":"Australia and New Zealand actively seek Chinese tourist"},"content":{"rendered":"<p>China&#8217;s government opened its borders to foreigners on January 8 and allowed Chinese citizens to go abroad. Some in the travel industry anticipated a surge in international Chinese travellers after Ctrip, a Chinese online travel agency, reported that between Dec. 26 and Jan. 5, <a href=\"https:\/\/www.nytimes.com\/2023\/01\/29\/travel\/china-tourists.html\" target=\"_blank\" rel=\"noopener\">search interest for outbound flights<\/a> from mainland China increased by 83% and international flight bookings increased by 59%.<\/p>\n<p style=\"text-align: justify;\">The newly wealthy young Chinese are educated, technically inclined, and sophisticated and travel extensively for experiences and shopping. As per the report published by the united nation world tourism organization, in 2019 Chinese spent a whopping US $ 139 billion, more than travellers from any other country. Also, the number of Chinese travellers went to more than 150 million, thus making the Chinese travel market lucrative and attractive so the global markets are waiting for it restore in 2023.<\/p>\n<h2 style=\"text-align: justify;\">The rise of Chinese disposable income<\/h2>\n<p style=\"text-align: justify;\">Today, the Chinese have more disposable incomes with the meteoric rise of their economy. This has led to urbanization, <a href=\"https:\/\/www.statista.com\/statistics\/265140\/number-of-internet-users-in-china\/\" target=\"_blank\" rel=\"noopener\">increased use of the internet<\/a>, and online businesses all of which have contributed to the increased willingness and ability to travel extensively. The earlier generation of Chinese travelled mostly for shopping, but the educated and suave young, new Chinese travel for experiences.<\/p>\n<p><blockquote class=\"wp-embedded-content\" data-secret=\"AQPGysr2Ys\"><a href=\"https:\/\/chinesetouristagency.com\/chinese-tourists-evolution\/\">The Chinese tourist&#8217;s evolution in 2023<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;The Chinese tourist&#8217;s evolution in 2023&#8221; &#8212; Chinese Tourists Agency\" src=\"https:\/\/chinesetouristagency.com\/chinese-tourists-evolution\/embed\/#?secret=Npxra4thcz#?secret=AQPGysr2Ys\" data-secret=\"AQPGysr2Ys\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<h3 style=\"text-align: justify;\">Chinese tourists prefer to go to beaches and cities<\/h3>\n<p style=\"text-align: justify;\">Though the Chinese like to travel extensively across the globe, they have a special preference for beaches and cities. As such countries with beautiful beaches, oceans, etc. such as Australia, and New Zealand have always been on top of the wish list of Chinese travellers. This was also supported by a survey conducted by Hotels.com, on 3000 Chinese travellers who expressed their interest to travel to Australia in a year, than to any other country. New Zealand also is on their list of the preferred destination for travel.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-51085\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.10.jpg\" alt=\"\" width=\"1798\" height=\"1118\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.10.jpg 1798w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.10-300x187.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.10-1024x637.jpg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.10-768x478.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.10-1536x955.jpg 1536w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.10-600x373.jpg 600w\" sizes=\"auto, (max-width: 1798px) 100vw, 1798px\" \/><\/p>\n<h3 style=\"text-align: justify;\">The Australian-friendly welcome is powerful in attracting Chinese tourists<\/h3>\n<p style=\"text-align: justify;\">Australia and New Zealand are trying to make the most of the economic growth in China. A survey conducted by Tourism Research Australia revealed that the number of Chinese tourists visiting Australia has increased to 646,779, as also their spending in Australia increased to US$ 3.4 billion. The Australians\u2019 friendly and warm attitude towards the Chinese is an important factor for Chinese wanting to travel to Australia. Australia offers safety, security, history, culture and everything that Chinese travellers are looking for.<\/p>\n<h3 style=\"text-align: justify;\">Australia increases its budget in the tourism industry in the hope of getting an even bigger slice<\/h3>\n<p style=\"text-align: justify;\">Chinese are flocking to Australia, bringing along revenues for the tourism industry there. Australia has been marketing tourism to china extensively allocating 25% of its budget to promoting tourism Australian in small and big cities in China. To bring in more tourists to Australia, from China, tourism Australia has teamed up with Southern Airlines of China which uses the slogan \u201c<strong>Australia, it\u2019s not that far<\/strong>\u201d to promote Australia to the Chinese.<\/p>\n<p style=\"text-align: justify;\">China is a great source of tourists for New Zealand, with 1.2 million Chinese tourists visiting NZ every year. New Zealand has made similar arrangements to promote tourism, they have signed an agreement with China Southern Airlines to carry more passengers between the two countries. Also, New Zealand has also eased the visa rules for South China airlines&#8217; frequent flyer card members, those with gold, and silver cardholders. According to the agreement, these cardholders can show their travel history for the past two years, in lieu of statements\u2019 showing funds for covering their expenses in New Zealand. With the success of this rule, the New Zealand government is considering entering into similar arrangements with other airlines such as Air New Zealand.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-51084\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.39.jpg\" alt=\"\" width=\"1796\" height=\"1346\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.39.jpg 1796w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.39-300x225.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.39-1024x767.jpg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.39-768x576.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.39-1536x1151.jpg 1536w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.34.39-600x450.jpg 600w\" sizes=\"auto, (max-width: 1796px) 100vw, 1796px\" \/><\/p>\n<h3 style=\"text-align: justify;\">The power of this agreement<\/h3>\n<p style=\"text-align: justify;\">Chinese simply love any kind of promotion and deals, even the most symbolic ones. This is because it makes them feel like they were cunning enough to benefit from a better deal, something that is in their culture since negotiation is part of their daily life. In addition, making Chinese tourists feel even more privileged with this agreement is even more powerful:<\/p>\n<p style=\"text-align: justify;\">Simply having to show their travel history strikes the ever-so-important \u201cface\u201d in a good manner. On the other hand, the airlines that struck that type of deal benefit from an increase in the brand image since they can be seen as the brands that make deals with whole countries and take great care of their premium member. This is something Chinese tourists like very much.<\/p>\n<p style=\"text-align: justify;\">As a result: potentially more VIP Loyal customers for the airlines, something very valuable when you know that actually Chinese are amongst the least loyal customers in the world. Australia, by setting this agreement up, especially targets the rich Chinese. Why may you ask? Well, this is because frequent flyers must be rich in order to do so. Granting privileges to frequent flyers means granting privileges to rich Chinese wanting to go to Australia. Ultimately this deal should increase the number of richer Chinese tourists.<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Australia-featured-image.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5200\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Australia-featured-image.jpg\" alt=\"Australia featured image\" width=\"741\" height=\"417\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Australia-featured-image.jpg 1920w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Australia-featured-image-300x168.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Australia-featured-image-1024x576.jpg 1024w\" sizes=\"auto, (max-width: 741px) 100vw, 741px\" \/><\/a><\/p>\n<h3 style=\"text-align: justify;\">How to exploit the full potential of this agreement:<\/h3>\n<p style=\"text-align: justify;\">When a company strikes a deal like this to attract Chinese tourists, it is necessary to advertise it the right way, using the right channels.<\/p>\n<h5><strong>????Expert Tips:<\/strong><\/h5>\n<ul style=\"text-align: justify;\">\n<li>Advertising it on the airline and government website<\/li>\n<li>Publishing online press releases<\/li>\n<li>Posting questions\/answers on Baidu Zhidao, the equivalent of Yahoo!\u00a0<\/li>\n<li>Posting the news on the airline&#8217;s official account on socials like Weibo and WeChat<\/li>\n<li>Posting content about this agreement on travel specialised platforms such as Qyer<\/li>\n<li>It is also needed to keep track of the Chinese tourist&#8217;s reactions to observe how effective an agreement like this can be and adjust the message to be sent in order to exploit this 100%<\/li>\n<\/ul>\n<hr \/>\n<h4><span id=\"Ask_us_We_are_Expert_in_Chinese_Social_Medianbsp\"><strong>Want to engage more Chinese tourists?<br \/><\/strong><\/span><span id=\"Ask_us_We_are_Expert_in_Chinese_Social_Medianbsp\" style=\"color: #c70c0c;\"><strong>We are Experts in Chinese Tourism marketing!<\/strong><\/span><\/h4>\n<p align=\"JUSTIFY\"><strong><img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/svg\/1f449.svg\" alt=\"????\" \/><a href=\"https:\/\/chinesetouristagency.com\/contact-us\/\">Contact us now<\/a>\u00a0to get a Free Consultation or to recruit\u00a0Chinese\u00a0Influencers\u00a0for\u00a0you.<\/strong><\/p>\n<p align=\"JUSTIFY\">\u00a0<\/p>\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"627\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-50780\" data-id=\"50780\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.45.43-1024x627.jpg\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.45.43-1024x627.jpg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.45.43-300x184.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.45.43-768x470.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.45.43-600x367.jpg 600w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.45.43.jpg 1520w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"659\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-50784\" data-id=\"50784\" src=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.59.26-1024x659.jpg\" srcset=\"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.59.26-1024x659.jpg 1024w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.59.26-300x193.jpg 300w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.59.26-768x494.jpg 768w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.59.26-600x386.jpg 600w, https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2023\/01\/Screen-Shot-2023-01-28-at-19.59.26.jpg 1390w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>China&#8217;s government opened its borders to foreigners on January 8 and allowed Chinese citizens to go abroad. Some in the travel industry anticipated a surge in international Chinese travellers after Ctrip, a Chinese online travel agency, reported that between Dec. 26 and Jan. 5, search interest for outbound flights from mainland China increased by 83%&#8230;<\/p>\n","protected":false},"author":10,"featured_media":51086,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[83,82],"tags":[172,187,104,196,192,105,195,115,194],"class_list":["post-5199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chinese-tourists","category-tourism","tag-attract-chinese-tourists","tag-australia","tag-china","tag-china-airlines","tag-china-outbound-tourism","tag-chinese","tag-new-zealand","tag-outbound-chinese-tourism","tag-tourists"],"acf":[],"jetpack_featured_media_url":"https:\/\/chinesetouristagency.com\/wp-content\/uploads\/2014\/12\/Screen-Shot-2023-02-10-at-11.51.59.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p67DXD-1lR","_links":{"self":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts\/5199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/comments?post=5199"}],"version-history":[{"count":3,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts\/5199\/revisions"}],"predecessor-version":[{"id":51088,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/posts\/5199\/revisions\/51088"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/media\/51086"}],"wp:attachment":[{"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/media?parent=5199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/categories?post=5199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chinesetouristagency.com\/wp-json\/wp\/v2\/tags?post=5199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}