Chinese Tourists news

MARKETING TO CHINA AGENCY

We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

  • The power of photos to engage with Chinese consumers

    Compared to their Western counterparts, the Chinese, particularly the younger generations, are avid photographers. This passion has resulted in the proliferation of photo studios in China, creating a $474 million business by 2021. This is due to the popularity of résumé images among job seekers, selfies for entertainment, and staged photos to capture unique occasions….

  • Dior in China under a E-reputation attack

    In China, allegations of cultural appropriation against Dior have resurfaced. Netizens have accused the fashion house’s Fall 2022 items with “Jardin d’Hiver” motifs of imitating traditional Chinese painting techniques. The product description on the official Dior website describes the series as “a romantic and exotic interpretation of Monsieur Dior’s wall murals.” Following the recent plagiarism…

  • Lululemon will sell footwear in China via E-Commerce

    Since the outbreak of the COVID-19 pandemic, Chinese citizens’ heightened concern for their health has permeated all facets of Chinese society. Even though sportswear and many other fashion categories were severely impacted by retail disruptions, leading players quickly returned to dynamic growth; consumers’ appetite for the sector led to a robust recovery in the second…

  • More than 60M e-commerce live-streaming promotions held in the first half of 2022 in China

    Despite the effects of COVID-19, China’s e-commerce business models continued to thrive in the first half of 2022. In the last six months, over sixty million live-streaming promotions were held on e-commerce platforms closely monitored by the Ministry of Commerce, the ministry reported at a press conference on Thursday. These live-streaming promotions, which covered over…

  • Strategy for D&G to come back to China

    The Italian luxury house went all out for the tenth anniversary of Alta Moda, its unique, maximalist showcase designed to highlight exclusive made-to-measure collections in various Italian locations. This year, 750 clients and editors from all over the world, including Asia and China, were invited to Sicily’s Syracuse and Marzamemi to experience the brand at…

  • MCNs in China are required to be more transparent

    Two of China’s most popular social media platforms have announced that they will begin displaying the names of marketing agencies on influencers’ profile pages after the country’s internet watchdog accused these service providers of spreading false values. They stated that Twitter-like microblogging platform Weibo and short video app Douyin, the Chinese sibling of TikTok, have…