MARKETING TO CHINA AGENCY
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The flagship destination of Chinese tourists for 2018? Vietnam without undoubtedly, which records a phenomenal increase of Chinese visitors : more than 60% of additional Chinese tourists were welcomed in 2017 compared to the previous year. This figure could increase further during the year to come! We can see an increasing number of travellers from…
The most populous country in the world represents a multitude of business opportunities. If the market is not necessarily ready for every concept coming from abroad, there is one that will not take long to take root in the Chinese culture: sports holidays. Between the rise of tourism and the awakening of China to recreational…
[et_pb_section bb_built=”1″ admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Even if China does not have the culture of surfing, this activity starts to be more and more popular. China has a dock of 14 500 km which is one of the biggest in the world. Indeed, China is a very big athletic country…
During the last five years, a new trend conquered Chinese tourism industry: “adventure” tourism. They like to get out of their big cities and comfort zone to visit more “extreme” destinations where they will have the chance to do original activities and live unique experiences. This is particularly the case of wealthy Chinese who have…
In the era of e-tourism, mobile applications dedicated to travelers’ journeys are very important to build a marketing strategy. What are the favorite mobile applications of Chinese tourists in 2020? Let’s discover them together: WeChat, to communicate with Chinese Tourists WeChat is the Chinese super-app used to send messages, do video calls, pay, book holidays, book…
Some regions of France have a strong tourist potential for international traffic, but still lack elements to increase their visibility. Through the case of Normandy, let’s study how to make a region more attractive for Chinese tourists, especially by using the online branding through social networks. Tourism Statement in Normandy Normandy has chosen to focus…
How Vacation Rentals Can Win Over Chinese Consumers Golden Week offers a rare chance for many Chinese to take an overseas break. For Chinese travel services providers such as vacation rental company tourFrombali, the coming week long National Day holiday also offers the chance to go head-to-head with local competitors for a greater…
The Chinese New Year is the best time to plan to visit another city or country. there are a lot of things to see. 8 Top places to visit during the CNY 1. BHUTAN Bhutan reserves a lot of surprises to its tourists. A deeply Buddhist land, the strong sense of traditional Buddhist culture is…
Skier participation in China is set to soar, with the announcement that Beijing will include ice and snow sports as a compulsory part of the primary and middle school curriculum. Under a plan outlined by municipal authorities at the recent 2016 Winter Sports Expo in Beijing, students will dedicate at least one hour per week…