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  • How to attract Chinese tourists to Normandy

    Some regions of France have a strong tourist potential for international traffic, but still lack elements to increase their visibility. Through the case of Normandy, let’s study how to make a region more attractive for Chinese tourists, especially by using the online branding through social networks. Tourism Statement in Normandy Normandy has chosen to focus…

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    China: more than 300 million skiers for the winter sport

    Skier participation in China is set to soar, with the announcement that Beijing will include ice and snow sports as a compulsory part of the primary and middle school curriculum. Under a plan outlined by municipal authorities at the recent 2016 Winter Sports Expo in Beijing, students will dedicate at least one hour per week…

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    2016 Saw Double-Digit Growth in Chinese Tourism Spending: UNWTO

    2016 benefits on expenditure from main outbound markets replicate expanding need for global tourism around the globe, as claimed in the hottest UNWTO Earth Tourism Barometer. Which has a 12% raise in paying out, China ongoing to lead worldwide outbound tourism, followed from the USA, Germany, the UK and France as major five spenders. “The hottest details on outbound tourism shelling out are certainly encouraging. Irrespective of the numerous troubles of recent yrs, outcomes of expending on travel overseas are in keeping with the 4% progress to 1.two billion global tourist arrivals…

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    China Overtakes U.S. in Luxury Watch Demand

    China has surpassed the U.S. as being the country exhibiting the very best demand from customers for luxurious watches according to Online queries, in accordance to the study produced Wednesday. China signifies 23 per cent of all watch-related queries, based on the World Watch Report, published by Electronic Luxury Group. Gaining the most attention in China is Omega (20.2 % of lookups there), followed by Longines (18.9 %) and Rolex (10.5 %). It is the initial time since the study commenced in 2004 which the U.S. was…

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    Chinese tourists will spend over $255 billion oversea by 2025

    A recent report showed that the increasing number of Chinese outbound tourists will spend for over $255 billion abroad by 2025 Chinese tourists to conquer to world Over the next decade, Chinese outbound tourism is expected to remain the largest travelling force around the world, totaling about $255 billion spent abroad. Oxford Economics carried out…

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    Chinese tourists bought the half of world’s luxury goods

      According to the Ministry of Commerce, Chinese tourists spended up to 1.2 trillion yuan ($183 billion) on shopping abroad last year ; mostly on luxury goods. The Fortunate Character Research Center evaluats the Chinese overseas consumption of luxury goods of 46% of the global purchases, namely $116.8 billion and at least $91 billion was spent…

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    Record number of Chinese tourists in Spain!

    Last year, Spain became the third global holidays destination, after France and the United States. Spain received a record 65 million foreign tourists in 2014. This is the second consecutive year that Spain beats its record of of inbound tourism with 65 million visitors. That means an increase up to  7,1%  in comparison with the…

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    China’s growing tourist spending deficit

    According to government forecasts, China will likely face a $100 billion tourist spending deficit in 2014. This is directly linked with the Chinese tourists travelling and spending their money outside their home country’s borders. The fact that less foreign tourists are coming to China and therefore spend less on the Chinese soil is not helping…